Minnesota Valley Transit Authority
ART DIRECTION / DESIGN / ILLUSTRATION
Minnesota Valley Transit Authority (MVTA) is a public transportation agency that has been serving the Twin Cities south metro for over 30 years. During my time at Russell Herder I lead creative for MVTA, working on everything from quarterly service changes to monthly social content calendars and special service campaigns such as their Minnesota State Fair service.
Minnesota State Fair
Original illustrations, advertisements, and print collateral, including a full bus wrap, for MVTA’s state fair service.
The Minnesota Way
Creative for MVTA’s “The Minnesota Way” brand awareness campaign including large-scale print, a bus wrap, and social graphics.
Social Content
Select social graphics created for the MVTA Instagram account.
CREDITS
Social Copy:
Avery Mottla
Social Ad Copy:
Joel Mierovitz